123bet is a well-recognized brand in the online gambling industry, particularly known for its emphasis on horse racing and sports betting. The platform is particularly popular among users interested in horse race betting, offering a wide range of options including live streaming of races, betting on harness, thoroughbred, and greyhound races across various tracks in the United States and internationally.

123bet is highly regarded for its dedication to horse racing, comprehensive coverage of races, and the quality of its betting interface. While it may not be as diversified as other sportsbooks that offer a wide array of sports betting opportunities, its niche focus on horse racing attracts a dedicated user base. The brand is known for its reliability, user-centric approach, and innovative features that cater specifically to the needs of horse racing enthusiasts.